Holly Fair is more than just a unique shopping experience, it is a holiday tradition! It paves the way for continued community growth and improvement as it helps fund the community projects of the Junior League of Panama City. Holly Fair's plans are underway and promises to be a shopping experience like no other. Come enjoy boutique like shopping with over 90 premier merchants offering apparel, jewelry, children’s items, home goods and original holiday items. Experience a wide variety of entertainment, great food, music, auctions and much more!