Request for Funding: Special Events

Visit Panama City Beach believes that Special Events are an important aspect of our overall marketing efforts to promote Panama City Beach as a tourist destination. Generally, funding for out-of-house special events is limited to direct payment for marketing of the event previously approved in writing by the CVB as to content and placement. A "Special Event" is an event that will be held in the Panama City Beach area and which promotes visitation to the area from outside Bay County.

Each Special Event applying for advertising support will be required to submit a written application for the fiscal year (October 1 - September 30) during which funding is sought to be provided. The application must be submitted to the President/CEO (Dan Rowe) or Vice President of Sports Marketing and Special Events (Richard Sanders). Please download our Special Events Policy for further information.